Playing seriously

Playing Seriously is focusing on the personal relations between individual designers and the furniture company Vitra in typography and content. Visiting the exhibition you take a jacket for the catalogue at the entrance and through out the exhibition you collect single pages from pads on the walls, creating and combining your own story on Vitra.

The Vitra site is also a cultural institution with spectacular architecture and parks and with a famous museum showcasing the products and designers of Vitra. To reflect the various faces of the company Sahls made four different posters on architecture, designer, product and museum.

Client: Danish Architecture Centre / Dansk Arkitektur Center

Visual identity, Print design